Tuesday, November 30, 2010

Color theory: complementary colors

Sasquatch! Vibrating 60's style music festival poster.
Gouache and acrylic on bristol board.

Monday, November 29, 2010

Logo design & Quark Xpress: First Night Brochure

First Night State College Logo, black & white version

First Night State College, trifold brochure exterior

First Night State College, trifold brochure interior

Quark Xpress: Book design

Book Jacket design

Book content page

Quark Xpress: Courage Campaign Newsletter

Newsletter for a charity or non-profit organization

Logo design: Infinite Energy

Infinite Energy Logo, final version
marker on paper

Infinite Energy Logo Design
Company Name:
Infinite Energy
Infinite Energy will be the first energy drink that lasts 12 hours with no crash, jitters, or other negative side effects. The product will feature time released B vitamins and a special 12 hour caffeine. You take it late in the day......you don’t sleep that night. If you don’t feel great for about 12 hours you should check your pulse.
Top Three Things to Communicate Through the Logo Design:

  • • Energy
  • • Power
  • • Stamina
Target Audience:
Energy Drink Market. Competitors. Red Bull, 5 Hour Energy, Monster Energy, Rock Star . Male/Female in
the age range of 18-38.
Considert the following when coming up with your concept:

  • • fonts
  • • color(s)
  • • style

Logo design: Cadence

Cadence Performer Boots Logo, alternative
marker on illustration board aprox. 7"x7"
Cadence Performer Boots Logo, alternative
marker on illustration board aprox. 7"x7"
Cadence Performer Boots Logo, color version
marker on illustration board 7"x7"
Cadence Performer Boots Logo, black & white version
marker on illustration board 7"x7"


San Francisco CA. Est. 1975
Cadence: [keyd-ns] Balanced, rhythmic flow.
Cadence Boots & Shoes was started by two brothers from Oklahoma City, OK in the early '70's. Harry "Bubba" Thrush and Dick "Dale" Thrush came from a family of Boot makers that had passed on the boot making trade down the generations, going back to their European origins. The family business had made a strong name for itself over the years making virtually indestructible cowboy boots and workman shoes, the basic design of which hadn't changed too much throughout the years. From a young age, the brothers were trained in the various techniques of shoemaking as well as the business savvy needed to continue the family business. The brothers however didn't feel much for taking over the family business and instead set their sights on Hollywood and the carefree lifestyle of the east Coast. They left their Midwestern roots behind and set out for California. It wasn't as easy to get a foot on the ground there as it had seemed, both brothers made a living doing odd jobs and had a brief stint as models, but money was short and living together in rented rooms was taking its toll on their relationship. In the meantime, Harry had his coming out and was introduced into the growing gay scene. It was there that the brothers began to see a need for their skills and know-how. With a little money borrowed form their parents, they started designing and making custom boots for drag queens and performers. Their ability to create high-quality footwear that was both extravagant and durable, as well as their connections to the underground drag scene proved a winning combination. Soon they were supplying boots to a wide array of clients, from drag queens to exotic dancers, erotic performers, dancers, models as well as privately to the emerging fetish scene.
Today the company maintains their winning combination of extravagant and outré designs, with a deeply ingrained commitment to quality and durability. They manufacture their products in a wide gamut of sizes, from petite to extra large, to accommodate both male and female anatomies. They value a close relationship with their clients, preferring to deal directly with them instead of selling their products through stores. However, they do sell a selection through exclusive boutiques worldwide and maintain a few brand stores in New York, Los Angeles and Tokyo, as well as their flagship store in San Francisco.
A Word on style
French outré, form of outrer (“to go to excess”); see also outre (“beyond”). Adjective
outré (comparative more outré, superlative most outré)
Very unconventional.
As far-ranging as the styles created by the designers at Cadence are, and they can range from black leather S&M sandals to three foot peacock feather adorned platforms, they all push the limits of what you’d expect footwear to look like. These boots are made for confident people who know what they want and aren’t afraid to shock, awe and impress. Imagine retro-kink-futuristic-barbarella, and you’ve only scratched the glossy, animal-patterned surface.
Target age group: 25 – 45
Target market: young professionals, art-directors, fashionistas, film and theatre companies, cabaret performers, adult entertainment performers.
Cadence logo design
Overlapping, distorted shapes of boots, making use of lines to illustrate the rhythm and flow of the word cadence, juxtaposition of male and female shapes. Color use: neon, fuchsia, black. Horseshoe theme to illustrate the company origins and can be used instead of the letter C. Intertwining lines as shoelaces. 

Drawing: Skull

Red skull (sketch in preparation of self portrait),
conte crayon and charcoal on paper

Big skull (sketch in preparation of self portrait),
charcoal on paper

Drawing: Spare parts

Spare parts I, India ink on paper

Spare parts II, India ink on paper

Drawing: Self Portrait

Self Portrait Final, Marker and color pencil on paper

Self portrait study I, charcoal on paper

Self portrait study II, charcoal on paper

Self portrait study III, charcoal on paper

Tuesday, November 23, 2010

Musical Instrument

Clarinet; final rendering in black & white and with spot color

Clarinet, pre-final renderings, marker on paper

Clarinet, preliminary sketches 1, charcoal and marker on newsprint paper

Clarinet, preliminary sketches 2, charcoal and marker on newsprint paper

Monday, November 22, 2010

Negative spaces III; Koi and Ginkgo

Negative spaces III, final in progress
marker on paper 7"x7"

Negative spaces III, final; Koi and Ginkgo
marker on paper 7"x7"

Negative spaces II

Negative spaces phase II: organic 1
marker on paper 7"x7"

Negative spaces phase II: organic 2
marker on paper 7"x7"

Negative spaces phase II: organic 3
marker on paper 7"x7"

New Yorker Cover

New Ground Zero, Ink and watercolor on paper 14'x17"

Friday, November 19, 2010

Monday, November 08, 2010

Color theory; monochromatic

Red flower, acrylic and gouache on paper, 18"x24"

Blue landscape, acrylic and gouache on paper, 18"24"

Green Jungle, marker on paper, 18"x24"

Drawing: character sketches

Eric with sword, charcoal and pencil on newsprint, 18"x24"

Tony the mad hatter, charcoal on newsprint, 18"x24"

Cousin It, charcoal and pencil on newsprint, 18"x24"

Tony king of the Rat people, charcoal on newsprint, 18"x24"

Quark Xpress: Seventeen

We were asked to redesign a design from one of the famous designers of the past. I chose designer Cipe Pineles, who became well known for her covers for Seventeen and Voque. Here's the original. It looks really dated now, but it was quite modern for the '50's. I updated the logo and typography and used some techniques that weren't available at that time. 

Magazine cover for Seventeen

Quark Xpress: Challenger ad

Dodge Challenger, magazine ad, 

Quark Xpress: Banned Books Week

A series of posters that aim to generate interest for the annual Banned Books Week. It's astounding how many books were banned from libraries and schools once, and even up to this day. 
Banned Books Week Poster I, scary
Banned Books Week Poster IV; satanic

Banned Books Week Poster II; sexual
Banned Books Week Poster III; gay
These posters were made for a school assignment and are in no way endorsed or sanctioned by Schlow Centre Region Library or its employees. The logo and sponsor that appear on them were solely used as part of the assignment.

Drawing: Balance

Balance, color sketch 3.5"x5"

Balance I, Pencil and charcoal on paper, 19"x24"

Balance II, conte crayon and color pencil on paper, 19"x24"

Balance study, pencil and charcoal on paper, 18"x24"

Drawings based on a sculpture.